Brands Will Lose Value In The Near Future

Coca-Cola, Fanta, and Sprite left the Russian market after the invasion of Ukraine. Russian drink producer Ochakovo announced that the global soda brands will be replaced with new drinks such as Cool-Cola, Fancy, and Street. Ramesh Chauhan, founder, and chairman of Parle Group and the original cola king of India created the Thums Up, along with Limca, Maaza, and Gold Spot, and still recalls the attempts by Coke to kill the iconic brand to promote its own. These brands were created to fill the vacuum following Coke’s exit from the Indian market in 1977.

The Toyota Group

Tata Group of Companies

Brahmin Coffee Club Became Mavalli Tiffin Rooms MTR

The year was 1920 when three brothers Parameshwara Maiya, Ganappayya Maiya, and Yagnanarayana Maiya left a small, sleepy hamlet near Udupi in South Kanara (a region in the state of Karnataka, India) in search of greener pastures and found their way to Bengaluru. Being proficient in cooking, they found employment as cooks in the homes of some prominent people of those times. In 1924, Parameshwara Maiya, with encouragement and assistance from his employer, decided to start a small restaurant on Lalbagh Fort Road in Bengaluru, along with Ganappayya Maiya, called the Brahmin Coffee Club serving coffee and idlis. MTR Foods - the byword for authentic Indian food marks its global presence for its wide range of packaged products and recipes that can only make you ask for more. The brand is now home to almost every kitchen in the USA, Canada, UK, Germany, Australia, New Zealand, Middle East, Japan, and Southeast Asian countries.

Mars, Incorporated

Mondelez International, Inc.

Perfetti Van Melle Group B.V.

Perfetti Van Melle Group B.V. is a Italian global manufacturer of confectionery and gum. It was formed in 2001 with the merger of Van Melle of the Netherlands and the Perfetti group of Italy. Perfetti Van Melle is the third largest confectionery manufacturer in the world after Mondelēz International and Mars, Incorporated. Perfetti Van Melle Group B.V. employs 17,000 people via 30 subsidiary companies and distributes its products in over 159 countries. IIM-B graduate Sameer Suneja is CEO Perfetti Global. Augusto Perfetti and Giorgio Perfetti own the company.